What do you want your website to do for you?
- You might want to use ecommerce to sell products online direct to customers.
- Do you want a website to generate direct enquiries or leads for your products or services?
- It maybe that providing information is your goal.
- Displaying a great company image that supports your company brand could be the aim!
Being clear what you want to achieve is the first step of creating a successful website; only then can you create a great looking website that appeals to your target market. But having a great looking website is just the start. A really successful website or ecommerce online shop is one that engages its visitors and builds a relationship with them. And that’s the bit that most website designers forget to tell you or just don’t know!
Engagement with your customers begins long before they even see your website; the relationship begins with your Digital Marketing:
- How you use search engine optimisation to get found by your target customers
- Your Google AdWords campaign to target prospects cost effectively
- The interactions you have through your social media strategy
- Engaging targeted prospects with paid Facebook advertising
- Creating compelling Email marketing messages
Then when people look at your website:
- Can they immediately see what you do and how they get the additional information they want?
- How do you engage with visitors to start a communication?
- Does the website accurately reflect your brand or company image?
- How do visitors navigate your website?
At WNW Digital we recognise that your website is there to achieve your business goals. So we work with you to discover what you want your website to do and help you develop a strategy for the Internet that will meet those goals.
This means making sure that your website look great and that it works fantastically well by engaging with targeted visitor traffic from search engine optimisation, Google Adwords, social media, email marketing and other digital marketing techniques. Getting you more of the customers you want!