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3 Top Tips To Writing Effective Blog Headlines

Throughout our daily lives we are presented with lots of marketing material, whether this is a TV Advert, a feature on the back of a bus, a blog entry or perhaps even a tweet. There really is no escape from everyday marketing. However, as we tend to see so much marketing material we almost become oblivious to what we are seeing. Therefore it is vital that any marketing material that your produce is attention grabbing. For the purpose of this blog entry we will consider 3 top tips to writing effective attention grabbing headlines.

So what can you do to ensure that your blog headlines are effective?

1. Include Numbers

Headlines that include numbers stand more chance of being read! Nowadays people are often in a rush and therefore having a guide to exactly what information readers can expect to find in the blog post is usually very handy.

2. Ask Questions

Use your headlines to ask questions, if people are interested in the answer to the question they will be inclined to read your blog entry in order to find out.

3. Use Powerful Words And Engage Emotion

This is one sure way of getting readers to click on your blog post. Use powerful words like “effective” “success” “benefits” “last chance” and so on. You can often phrase these sentences in a way that engages their emotions which helps to make your blog content irresistible.

 

Sophie Angell
Sophie is part of the Digital Marketing team at WNW Digital, concentrating on running your social media channels, writing blogs and writing content for your websites. You can follow Sophie on Twitter @SophieWNW or alternatively email her at sophie@wnwdigital.co.uk

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