Sophie is away on holiday this week, so I am stepping in to do the weekly round-up of interesting blogs from the internet! Here are the blogs I’ve enjoyed or found useful:
Using The Right Keyword Can Make Or Break Your Website – Keywords are the true foundation of SEO, and this article explains some of the reasoning behind this. SEO without keyword analysis and research is unfocused and lacks goals, and goals are one of the most important things about marketing. Have a read, and then go do your keyword research!
Creating Engagement For ‘Boring’ Industries – One of the most common problems clients come to us with is lack of ideas for Social Media, blogging and other content. In some industries this is even harder – making an exciting and engaging post about concrete is difficult! But it’s possible, and this article provides some good started ideas for boosting your activity and interest in these industries.
Google’s Truth Algorithm – On a slightly more sophisticated level, this article looks at Google’s focus on truth and clarity, how they are assessing this and what we can expect in the future from Google’s algorithm changes.
Adapting Your Content to a Post Mobilegeddon World – Since all the mobile algorithm changes recently, this article looks at adapting your website content to suit the increasing amount of mobile browsing the world is doing.