Archive for the ‘Internet Marketing’ Category

WNW Digital’s Friday Blog Round Up

Learn how to get your online content just right with the great hints and tips in today’s blog round up.
 


 
Typography Matters: A Font of Content Marketing Inspiration – A really interesting insight into the power your content text holds and how this affects the success of your business.
 
The Power of Multi- Channel Digital Marketing Campaign (Infographic) – An interesting infographic that talks about harnessing the power of social media marketing through the use of multiple channels. (more…)

The Commercial Countdown To Christmas

35 days  until Christmas

As expected the Christmas shopping mania will soon begin and shops in store and online will be sent into its annual frenzy.

Get ahead of the game now and start alerting your customers to the changes that will be taking place around Christmas.

Here are some things you might want to consider.

 

  • Christmas Opening Hours – when will your customers be able to contact you? Do you provide an emergency contact?
  • When will your last delivery be before Christmas? (more…)

3 Steps To Create A Powerful Online Presence For Business

In recent years the internet has become a very vital phenomenon that has almost become second nature to our everyday lives. For many of us, going without internet for the day would now seem near impossible. We use the internet to connect with friends, upload our latest photos, check in at exciting places, order our weekly shopping, do our online banking, book our travel tickets … you get the gist.

As well as being used in our personal lives, the internet is also beginning to dominate in business. In this blog entry we highlight 3 ways in which you can use the internet to create a powerful online presence.
 
Social Media
It is almost seen as a crime now if a business does not have any active social media accounts set up. Facebook, Twitter and LinkedIn tend to be the most popular social channels out there that businesses are beginning to utilise. So how can social media help your business? Social Media allows you to post regular updates and ultimately engage with your online audience. You can post about new products, company updates, new staff, ask questions, run competitions and so on. Social media can be a powerful means of enforcing your brand and really voicing your business personality.

SEO
The practice of SEO involves a variety of different strategies that are applied to promote healthy listings for your website. If you want your website to list on the first page of search results then organic SEO is absolutely vital. Organic SEO strategies can typically involve keyword research and insertion of these keywords into your online content. Search engines like Google also like to see regular and fresh content uploaded, whether this be in the form of blogging, articles or new products, updating your content on a regular basis can work wonders for your listings. Other good SEO strategies can also involve link building. It is important to note here that you should only apply for quality inbound links to your website otherwise links from websites that have a spam characteristic can actually cause damage to your listings.

Email Marketing
This offers another avenue for you to reach out and connect with your customers. You can use your emails to offer discounts, introduce new product lines, share company information and so on. Similarly to social media, email marketing can be a powerful method for engaging with your customers on a virtual basis.
 
Of course there are plenty of other strategies that you can apply to attain an effective online presence, this blog entry has only briefly touched up on three of many. So take action and start building your online business empire now.

WNW Digital’s Friday Blog Round Up

This week we bring you some of the best blogs surrounding blogging, content marketing and insight into some of the hottest new apps.

Write Better and Faster with One Simple Tip – This blog entry suggests unusual means of tracking your time and encouraging yourself to write additional content. If you like qwerky means of encouraging yourself to write more then perhaps give this blog a go.

10 Must Read Content Marketing Posts for 2015 – This blog summaries some of the top blog entries that will help you to produce the best content possible.

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WNW Digital’s Friday Blog Round Up

In this weeks blog entry we cover blogging, social media and email marketing. Read on to find out how you can create an effective online presence.

10 Reasons You Must Blog Even if Nobody Reads Your Posts – Read about the benefits blogging in terms of your search engine optimisation and more.

Our gruesomly good guide to Halloween – This blog is the perfect entry that demonstrates how you can Pinterest to market an event, theme or product.  (more…)

3 Steps to Refresh Your Blog And Increase Your Views

Blogging on a regular basis is not a simple task. You have to spend time researching your blog topic, drafting your content, perfecting your content, creating your image, publishing your blog and finally marketing it on social media. It is a shame to think that almost immediately your blog is “lost” among the thousands of other blogs that are published on a daily basis. Don’t let your hard work go to waste and read on to find out how you can bring your blog back to life.

Take a look through your blogs that you have published in the past. For the purpose of this exercise, I suggest that you choose one of your favourite blog entries that you would like to refresh. Here are some simple points that you should consider: (more…)

WNW Digital’s Friday Blog Round Up

In this week’s Friday blog round up we highlight some of the best advice that will help you create a successful blog.

Youtube Video Analytics Just Got A Whole Lot Better – Read about the changes Youtube has made that allow you to monitor the impact of your video.

The Complete Beginner’s Guide To Live Blogging – We’ve all heard of live tweeting but what about live blogging. This blog entry provides top tips on how you can write about events that are happening in the here and now.

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Guest Blog: Why You Need Localisation

This insightful blog is written by Tom Rowsell a copywriter employed by EmpowerLingua Translation Services.

Overseas expansion may sound costly, but failure to account for developing markets in a global economy could cost you even more. Even if you are struggling in the domestic market, that doesn’t mean you should shy away from foreign markets. World trade is pushing ever closer to a borderless global system and even the smallest business owners should consider which foreign markets they can move into. If your website and social media content is monolingual then you are missing out on valuable traffic and potential sales. It doesn’t take long to achieve ROI on localisation investments if you plan them properly.

No one knows your business like you do, so ask yourself which markets are appropriate? How much profit do you stand to make from them? You need to find out where your product can be sold, in which countries there is a gap in the market and what the local competition looks like. Then you can tailor your digital marketing material to the necessary cultural perspective.

Once you’ve figured out which languages you want to translate your website/social media/marketing material into, get a professional to do it. Some business owners misguidedly believe that Google Translate can solve all their localisation problems. This is a big mistake, as experts like Professor Nigel Vincent, president at The British Academy for the Humanities and Social Sciences, will tell you. He laments the lack of polygots emerging from British universities and argues that our monolingual workforce may find it hard to compete globally. (more…)

WNW Digital’s Friday Blog Round Up

In this week’s round up we highlight some useful blogs that can help you achieve online success.

How To Drive More Traffic To Old Blog Posts – Don’t let your older blog entries got lost in the mist of the internet.Take a look at the advice in this blog entry and see how you can bring your blogs back to life.

Has Your Pinterest Traffic Tanked? (And What To Do If It Has) – This blog entry provides sound advice on bringing your Pinterest back to life in accordance to the new smart feed that Pinterest has rolled out.  (more…)

Real Time Social Media Marketing In A Nutshell

Admittedly it took a while but now more and more businesses are beginning to recognise the vital importance that social media has in attaining a successful online presence. Despite this recognition there still appears to be widespread confusion regarding what type of content businesses should post, how often businesses should post and when should they post on their social media accounts. In this blog entry we briefly highlight the importance of posting in real time!


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