There are plenty of different ways in which you can optimise your Facebook posts to ensure that they stand the best chance of success. In this blog entry we take a look at three basic ways you can achieve this.
1. Short, sweet and snappy posts
Although Facebook provides you with the opportunity to post more (longer) content than other social networking sites like Twitter, posts that are too long – often cause readers to lose interest. Instead you should write interesting posts that encourage engagement. For example you might ask your reader to like or share your post or even better click through to a product or website that you might be advertising. Alternatively you could ask a question or invite them to take part in a competition to be in with a chance of winning something simply by sharing or liking your status.