Archive for the ‘SEO’ Category

Improving Your SEO: Introducing Meta Tags

Getting your website to list in the top spots in search results requires a lot of hard work and is usually down to the skill / expertise of an SEO specialist / Digital Marketer. In this blog entry we address one of the basic SEO techniques that can help boost your listings.

Introducing Meta Tags

When creating a new website/ web page most CMS systems will allow you to fill in META TAGS. Meta tags are made up of a Meta Title, Meta Description and Keywords. Your Meta Tags are vital pieces of information used to help tell the search engines what the content on your web page is about and are therefore a very important SEO component. Meta Tags are not displayed on the actual web page however in search results your meta title and description is visible to others. (more…)

WNW Digital’s Friday Blog Round Up

Local Marketing Tips – 3 Digital Marketing Tactics You Should Use In 2015 – A really informative blog entry that demonstrates the different yet successful means of digital marketing through the use of an infographic.

7 Digital Marketing Trends That Will Dominate 2015 – Another top blog entry predicting who the digital marketing industry will change over the course of 2015. Some really great insights here – not a blog to be missed.  (more…)

3 Simple Steps That Will Drive Your Conversions

This basic yet informative blog entry shows how you can increase your conversion rate by making your products searchable, being informative and simplifying the buying process.

 

SEARCHABLE

Make your products searchable. One sure way of increasing those all – important sales is by making your products easily accessible to your customers. For example you might have hundreds if not thousands of products available to purchase online, to you these products might be organised in categories that make perfect sense, however to your customers your category and product structure might not be so clear. By adding a search function customers who know exactly what product they are looking for will be able to find the desired item with ease and will save them trawling through the website trying to find it themselves. Making your website as user friendly as possible and reducing the steps in which clients have to take in order to make a purchase will increase your chance of achieving conversions. (more…)

WNW Digital’s Friday Blog Round Up

From SEO, Social Media, Email and Marketing suggestions this blog contains sound advice on how you can create an effective and powerful online presence.

 

15 Important Ways to Use Case Studies In your Marketing - Highlighting the importance of case studies, this blog entry advises how your previous success can help generate more business.

Your Social Media Profiles For A Better First Impression – Action these quick and simple points can make all the difference to your online presence.   (more…)

WNW Digital’s Friday Blog Round Up

Kick start the New Year with these top blog entries carefully selected by our Digital Marketing experts. Read on for blogging, content marketing and SEO advice.

What Is Your Blogging B HAG?  - An interesting read that gets you thinking about your long term goals.

No One Reads My Blog – 9 Tips To Try And Change Things –  This entry provides great advice on factors you should be considering if your blog views are low. (more…)

WNW Digital’s Christmas Blog Round Up

This week we incorporate the festive season and new year into our blog entry with interesting facts and great advice regarding digital marketing at this time of year.

Retain a Customer for Life not just for Christmas - Take a look at some of the strategies that you should be implying to ensure that your customers receive a quality service all year round.
 
5 Perfect Christmas Presents For The Digital Marketing Geek – Take a look at some of the weird and wonderful gifts that could help you and your digital marketing business.

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3 SEO Tips for 2015

SEO is becoming an essential aspect of your marketing strategy and should certainly not be ignored in 2015. 

Here we provide some very basic practices that you can follow to ensure that the face of your business (ie. Your website) is being found by others.

Keyword research


Use programmes like Adwords Keyword Planner tool and see what phrases / keywords you should be targeting. Although this tool is designed to show you a rough estimate of competition on adwords it will also very handily show you how many searches are being made on that specific phrase as well as suggesting other phrases that might be worth targeting. To see what kind of competition this phrase presents you will have to type the search phrase in Google and look at for example how many other results there are. Of course there are plenty of other methods of carrying out keyword research but this is a really good place to start.

If you are working with a Digital Marketing company it would be great if you could tell your account manager the sorts of areas of your business you really want to push. Do you have for example a specific product category or location that you want to target? (more…)

Make 2015 Your Most Successful Year To Date in 3 Simple Steps

2014 has really shown us the power that the internet possesses and the significant role that digital marketing plays in driving those all important business sales. So what can you be doing in 2015 to help your business prosper?
 
 
Social Media
 
Engaging with your customers on a regular basis has become vital. Use your social media channels to alert your customers of new products, any discounts, store opening times, delivery updates and so on. Pay your customers the attention that they want, remember communication is key!
 
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WNW Digital’s Friday Blog Round Up

In this weeks blog entry we help you to perfect your digital marketing with sound social media and SEO advice.

One Month Left Of 2014 How Can Advertisers Make It Count – 2014 is coming to an end but there is still chance to make it a success with the great advice in today’s blog

Create An Unstoppable Personal Online Brand – Seeking Internet success then this blog is a must read  (more…)

Optimise Your Online Business This Christmas

Make 2014 your most successful year to date with these top tips that will help boost your online sales over the Christmas period.

  • Create a Christmas Banner that advertises a special offer
  •  Publicise your delivery dates and opening hours over the Christmas period
  • Create an Adwords Campaign for your seasonal product (more…)