When building a website the first question you should ask yourself is who is the target audience. Once you have decided the target audience you can then build the website with your audience’s needs in mind.
LAYOUT AND DESIGN
The first observation when you enter a website is the layout and design of the website, if the website looks appealing you will continue on to the website. So layout and design are key in creating a great website. The layout must be simple and clear, so that it is easy to skim through and read, as many users will just want to find information fast. To get a great design and layout write every feature you want to include on each page, and then draw lots of design ideas, this will ensure that you have fitted every feature you wanted in to the website and found a great layout.
Another key feature of having a great website is the usability of the site, your navigation menu is what the majority of your users will use to navigate around the website. If you do not use a navigation bar you will lose a lot of users, as people don’t want to spend time going around the website trying to find the information that they want. It also breaks up the website into categories so the reader can easily look around the website. (more…)