You can improve your SEO listings by submitting your site to a selection of online directories. However it is vitally important that when you are researching for suitable online directories to submit your site to, it is crucial that you only submit them to the directories that are of a high quality. Failure to do this will often mean that you are doing more harm than good and could even be damaging your search engine listings. Having said that, when submitted carefully and properly, online directories can have profound benefits to your SEO as I will recognise throughout the rest of this blog entry.
Submitting your website to online directories can be a great source of driving additional traffic to your website. Think of an online directory as a digital version of the yellow pages. Most quality directories will include your business name, your contact details including telephone, email and address, a business description and a link to your website. Therefore when people come across your business online if they are interested in the services that you offer they can click on the URL and be directed through to your website.
Not only is it important that your directory listing contains all the relevant and correct information about your business it is also important that you ensure that your website is of a high quality. Now that you have achieved the hard part of driving traffic to your website it is vital that you maintain the interest and convert those visitors into sales when they come through to your web page. (more…)