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WNW Digital Blog - Page 190

Upgrading Your Company Website

Dealing with website development issues can be an overwhelming task. There are many things your marketing team must consider, in fact, there are so many things to bear in mind that many of the most important ones never get dealt with, or are buried under competing interests. To avoid project paralysis you should focus on […]

What Personalized Search Means for SEO and Your Website

Looking back over the 15 or so years that SEO has been researched, discussed and practiced, it’s difficult to find any significant period of time when it wasn’t changing. Before Google came onto the search scene around the turn of the millennium, the search engines at the time were ranking websites based primarily on the […]

The Secrets to Keywords – Expanding Your List

The Primary objective of a business website is to attract potential buyers and convert them into paying customers. Relevant keywords allow you to fulfil this primary objective. They help you attract relevant traffic that want to buy the types of products you have to offer, however, the more relevant keywords that you rank well for, […]

Test Cases In Your Browser With Selenium

One of the hardest things to do is build out automated test cases for testing the security of your web server. Building out test harnesses is a pain to do, but something that needs to be done not just to stress your web server, but to check on conditionals and security flaws or even not […]

10 Secrets to Using Twitter to Attract More Followers and Get More Clients

I do wonder at times if some Twitter users have any time to get any work done. Several of the more prolific ones that I follow swear they spend no more than 30 minutes a day on Twitter, but I really find that hard to believe. Many times it seems they are twittering just to […]

Does Your Website Need a Magic Act?

In preparation for an initial meeting with a new client, we were asked to preview their website to see if we could come-up with some ideas for re-branding the company, and invigorating product sales. The client was suitably impressed with our thoughts but there was one problem, the product line that we stressed was not […]

The Evolution of Online Advertising Technology – More Targeting, Less Privacy (Part 2)

Even with the cookie-type behavioral advertising technology, there was a way for users to prevent these ads from targeting them. They could set their machines not to accept any cookies at all by setting their browser security setting to high. This solved the privacy issue, although many websites would (intentionally or not) render improperly with […]

Is Social Media Good Or Bad For Business?

Business owners often struggle with the question of whether or not their employees should be using social media in the workplace. There are obvious reasons why they shouldn’t, but there are certainly potential benefits as well, and unfortunately not a lot of clarity to the matter. So let’s look at this from several different angles. […]

Using Good SEO Will Create Traffic to Your Website

To make your web site really pay off, it has to get good web traffic, which means simply that a lot of people are coming to your web site. By checking your web stats you can quickly observe how many visitors your web site is getting and even how many people stay long enough to […]

Three Hot Trends to Watch Out For

Since the new year is right around the corner, bloggers and marketers alike are posting their predictions as if a psychics convention has come to town. So in keeping with that tradition, I’d like to post a few of my own. But unlike those who post their predictions in point form, I won’t make a […]