Email Marketing In A Nutshell – 5 Tips To Increasing Your Return On Investment

Do you normally spend hours upon hours mulling over the content to include in your marketing emails?
Are you disappointed with the low level response that your emails generate?
Do you want your emails to increase your return on investment?

YES? Then keep reading now, for 5 basic top tips on how you can get your email marketing just right.

Write an interesting, thought evoking, powerful title. Include powerful words like benefit, success etc, if readers can immediately see that the email is going to be of use to them they will be more inclined to open it. It is also argued that emails that include numbers in their titles are also more likely to be opened. Read the rest of this entry »

The Basics Of SEO

Imagine you have just spent a decent sum of money on launching a website / redesigning your existing one. So what’s next?
 

 
Worringly, this a question that many people forget to ask! Yet, the success of your website hugely depends on the strategies and actions that you take during/ after your website’s launch! For the purpose of this blog entry, I briefly consider some of the important SEO strategies that should be applied to ensure your website stands the best chance of success. Read the rest of this entry »

WNW Digital Welcome Daniela Ferko

Back in July the team at WNW Digital welcomed Daniela to our Exeter headquarters. 

Daniela is with us as part of the Erasmus project & was introduced by The Training Partnership 

You can follow the Training Partnership on Twitter using the following tag: Twitter @TTPLuk

 

Daniela has been working hard on producing great info-graphics for our daily blog feed as well as gaining experience designing websites.

“We are delighted to have Daniela working with us, we have had several interns from the Training Partnership over the years and they have all brought great skills and enthusiasm to the company.” Nigel Wilkinson, Director.

 

The Role Of Social Media In The Scottish Referendum

This interesting blog entry by Bell Pottinger Wired considers the role that both the Media and Social Media played in the recent Referendum. The blog also includes a fascinating infographic that includes data about the mentions on social media, what the top news sources were, what the top hashtags were and so on.

To see this blog entry in full click here 

 

WNW Digital’s Friday Blog Round Up

As usual we have been searching for great blog content to share with you in our weekly round up. Here are our favourites from this week.

Digging In Deep Updating Old Blog Posts For User Experience And SEO – A little bit of urban renewal never went amiss in the fashion world. So how about a little bit of renewal and revival in the SEO old posts. This blogger recognises some key SEO strategies that you should be using from the offset to save you trawling through all your blog posts in history and editing them to SEO satisfaction.

5 Crazy Ways Social Media is Changing Your Brain – Social Media is almost inescapable now, take a look at this interesting (slightly weird) blog entry that suggests ways in which social media is affecting us.  Read the rest of this entry »

The Power Of Scheduling For Social Media Management

Let’s face it we live in a busy world with hectic schedules where we often find ourselves rushing off our feet to try and get everything done. Without some organisation and structure it is no surprise that tasks often get forgotten about or deadlines are not met. So, where I am going with this?

If you are a regular reader to this blog feed you would have noticed that I like to stress the importance and fundamental role that social media can play in your business. Yet one of the most common responses that I hear is “I don’t have the time to update my social media channels on a regular basis.” As a keen digital marketer myself and to anyone else in the industry these words are seen as a crime! Of course, you might have a busy schedule but YOU MUST MAKE TIME to manage your social media channels, remember they are a form of marketing and as many of us will know marketing is the lifeblood of any business.

So know that I have hopefully got my point across, let me let you in to a little secret. Read the rest of this entry »

Introducing SEO – Optimising Your Online Content

Though you might not believe it your website is the face of your business. Especially now as we live in an age where online shopping is beginning to compete with high street shopping. Therefore if you want your business success particularly in the digital world, then it is vitally important that your website can be found online! So how can you make this happen?

It’s time to introduce the term Search Engine Optimisation or SEO as you might know it. Search engine optimisation involves a set of strategies that can be applied to your website in order to promote healthy listings. You cannot expect the SEO of your website to take affect immediately, instead SEO involves a gradual process that when is done right will help boost your website listings. Read the rest of this entry »

Pinterest Updates Its Analytics

For those of you who are already using Pinterest you may have noticed that they have updated their analytics function so users can track their accounts progress, for those of you who are not on Pinterest…. Why Not? Pinterest is great! Pinterest is becoming a must have social media channel particularly for businesses who are looking to engage with their customers, advertise their goods and drive their online sales.

In order to start using analytics for your business account you will more than likely have to verify your website and add a piece of analytics tracking code. Once this is done your accounts data will start collecting so next time you log in you will have some figures to look at.

So what will Pinterest’s analytics function tell you?

There are two important data sets that Pinterest analytics is collecting, including; your Pinterest profile and your audience. Read the rest of this entry »

Effective Digital Marketing in Just 3 Hours

Can you honestly say your digital marketing is working effectively?

The shocking truth you probably can’t. Digital Marketing is now a fundamental building block that is critical to your business success. Yet despite its high importance many people are still ignoring this important marketing strategy.

The world of SEO and online marketing is constantly evolving; therefore if you want to be in with a chance of levelling your competitors, introducing new business and driving those sales… then it is absolutely vital that you keep up to date with the latest digital marketing trends. This is where our FREE DIGITAL MARKETING SEMINARS will help you!

Topics to be covered include:

WNW Digital's Friday Blog Round Up

Friday only means one thing at WNW Digital, its blog round up day. So which blog entries have caught our eye this week?

How To Watch your Competitors On Facebook – When your planning your marketing strategy for the next couple of months, you are bound to want to check out what your competitors are doing. This great blog entry by Blog Clarity provides basic instructions on how you can see what your competitors are up to by using the Pages to Watch feature offered by Facebook.

– Ever feel like your blog content is getting lost in the world wide web. Then read this blog entry now to find out how your blogging can encourage a greater level of engagement and improvement in sales.  Read the rest of this entry »