I’ve been asked this by a few clients recently, and the answer is yes. And no.
The wording in our domain is just one small element that contributes towards your website listings. If your domain is spot-on but the rest of your SEO is useless or non-existent, you’ll get nowhere. If your domain is useless but the rest of your SEO is spot-on, you’ll be flying.
The most important time to consider your domain is when you are first setting up your website – then you can choose a domain featuring one of your main key phrases, and it will contribute to your over all optimisation efforts. Ensure, of course, that your domain is easy for people to read, understand and type in too – you don’t want to sacrifice usability for SEO.
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It appears that advertising is undergoing a digital revolution as we enter a new technological age where internet and mobile advertising is beginning to overtake traditional advertising methods like newspaper advertising. With the opportunity for increased business success as ads are now displayed across various devices including mobiles and tablets business’ are able to engage their audiences on a wider scale.
Global brands like Facebook are becoming leading experts in utilising mobile advertising. Facebook in particular has now made it extremely easy and accessible for businesses to advertise their offers or business in general for a small fee.
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Here are a selection of Web Design events coming up over the next couple of months…
Industry 2014 -23rd April
Where: Newcastle upon Tyne, UK
- Timoni West from Foursquare
- Lara Swanson from Etsy.com
- Greg Hoy from Happy Cog
For more information click here Read the rest of this entry »
Take a look at the variety of blog entries that have caught our eye in the office this week. Entries include information about the latest google algorithms, marketing trends and much more.
Another Matt Cutts Talk About Upcoming Google Algorithm Changes – Included within this blog entry is a video link with Matt Cutts discussing the different changes and implications between various sites.
Top Seven Mistakes in Web Page Titles- This blog entry recognises the mistakes that damage your web site, whilst suggesting advice on how to avoid these problems. Read the rest of this entry »
We are proud to announce the re-design of Bonsai Directs new ecommerce website. We have applied a striking visual refresh so that the website represents the positive business progressions within Bonsai Direct. Read the rest of this entry »
The annual conference of “The Future of Web Design” is running between the 7th – 9th April in London 2014. For 3 whole days individuals are invited to take part and engage with other passionate web designers whilst discussing new technologies, trends and developments.
Delegates are invited to take part in a variety of workshops, networking opportunities, design clinics with an additional choice of two conference track sessions that will supply practical guidance, allowing individuals to choose what speeches will be more beneficial to them. Read the rest of this entry »
Choosing your WordPress theme is a fun and exciting time, your website is the face of your business and it is where your customers will make the decision to purchase your goods or services. Therefore, your website is vitally important! There are hundreds of WordPress themes available to choose from so when it comes to making your choice you need to make sure you decide on a theme that is right for you. There are certain factors that you should consider when selecting your WordPress Theme to ensure that you are 100% happy with the overall finished website. These contributing factors that I will consider in this blog entry include: visual, design, function and support aspects.
Is the theme visually attractive?
The visual and the aesthetic of the theme is probably the first decision that you will make. There are hundreds of themes to choose from so you should be able to narrow your selection down to a selection of themes that you find to be visually attractive.
Consider the colour of your theme
Your choice of colour can often say a lot about your website / business. For example blue is often used to represent intellect whereas yellow often symbolises optimism and creativity. You should do your research to see what the colour of your WordPress web design will express. When considering the theme, you should also consider a colour that compliments your brand and logo. Read the rest of this entry »