Friday only means one thing at WNW Digital, its blog round up day. So which blog entries have caught our eye this week?
How To Watch your Competitors On Facebook – When your planning your marketing strategy for the next couple of months, you are bound to want to check out what your competitors are doing. This great blog entry by Blog Clarity provides basic instructions on how you can see what your competitors are up to by using the Pages to Watch feature offered by Facebook.
– Ever feel like your blog content is getting lost in the world wide web. Then read this blog entry now to find out how your blogging can encourage a greater level of engagement and improvement in sales. Read the rest of this entry »
Blog about relevant topics – If someone shows an interest in your blog feed, they are more than likely looking for information related to the industry you work in. For example if you work in the fashion industry, someone reading your blog would expect to see content that perhaps suggests outfit ideas, news about the latest fashion show or the newest design etc. They would not expect to read content about the newest range of kettles that Tesco has on offer. If you want to generate a targeted following then make sure your content is relevant and of interest to the following that you want to attract.
Is your blog content easy to digest? Make sure you write your content in a language that your readers will understand. For example don’t use too much technical jargon if you know your readers are not technically minded. If they are unable to understand the topics that you are blogging about/ find the content confusing and complicated it is highly likely that they will disregard your blog feed for future reference. Read the rest of this entry »
For many businesses your website is the face of your business. Therefore it is absolutely crucial that your web design is as effective in order to help you meet your business goals. With this in mind, this blog entry is going to briefly consider some of the very important factors that contribute to a successful website.
- Aesthetic design / layout and striking images.
- Clear navigation Read the rest of this entry »
Authorship was first introduced three years ago, however the system that linked your Google Plus account with any content that you published on Google was scrapped on August 28th when Webmaster John Mueller announced authorships ending. With authorship your profile picture and often your Google Plus data was displayed alongside the content that you published online.
Read the rest of this entry »
Majestic SEO is likely to be a phrase that is familiar with many digital marketers. It could be described as a form of networking in which businesses look for other businesses (websites) that could provide a quality inbound link to their website. Majestic SEO is therefore a practice that is often carried out by a digital marketer who is looking for additional websites where they could attain inbound links to their own website (clients website) in order to improve their SEO and search engine listings.
Before, I describe how Majestic SEO works it is worth noting the role that attaining inbound links plays in your SEO:
When ranking a website and deciding where it should list on search results there are many things that Google will take into consideration. One of these factors includes the number of quality inbound links. If Google can see that your website is popular and has lots of inbound links then it is more likely to list your website in a better position when a relevant keyword is Read the rest of this entry »