Forde George has now become a mobile responsive website, thanks to our design team here at WNW Digital and from an SEO point of view, having a website that is responsive is a brilliant factor simply because Google recommends it and now use it as a ranking factor.
The design makes it easier and more efficient for Google to crawl, index and organize content, compared to having a separate mobile site which has a different URL and HTML to the desktop version, thus forcing Google to crawl and index multiple versions of the same site.
User experience is now a ranking factor with Google, so now having a responsive website will increase Forde George’s ranking.
Users can now view the website on different devices which is great for customers because they could view the website on their mobile or tablet and then re-visit the website on their laptop later, they can get the same experience as they did previously.
Having separate mobile and desktop sites also requires two separate SEO campaigns – a responsive website requires only one chunk of work that applies to the website in desktop and mobile formats. This is a key advantage a responsive website has over a separate mobile site.