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10 Ways You Can Optimise Your Online Content

In this day and age having an online presence is becoming crucial to any business and a lot of people are beginning to recognise this now. Therefore in order to have the edge over your competitors it is vital that your online content is optimised allowing your business to stand the best chance of online success. In this blog entry I briefly recognise 7 ways in which you can do this.

1. Have a clear and navigable structure
2. Ensure your web pages have appropriate page titles
3. Use H1 (header tags) to title your pages
4. Insert your keywords throughout your content
5. Complete all Meta Tags
6. Break your content up with striking images and different structures
7. Include a call to action
8. Ensure all links are working
9. Keep your website updated with new/ fresh content
10. Build quality inbound links

 

Sophie Angell
Sophie is part of the Digital Marketing team at WNW Digital, concentrating on running your social media channels, writing blogs and writing content for your websites. You can follow Sophie on Twitter @SophieWNW or alternatively email her at sophie@wnwdigital.co.uk

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