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Organic SEO – The New Messiah For Webmasters

By Titus Hoskins (c) 2006

Organic SEO seems to be the catch phrase of the moment. However, unlike many other linking tactics and strategies, this one actually works.

What is Organic SEO or Organic Search Engine Optimization?

Explained simply, it’s where all your linking structures originate from the content up – in other words, you let all your content created for your sites, blogs and articles do your link building for you.

Actually, the answer is as simple as this article. You’re probably experiencing one of the best examples of Organic SEO right this moment by reading this article. Article marketing is pure Organic SEO. You let your article and your author’s resource box build one-way links from related niche sites back to your site.

But the keyword is content. You must create high quality original content for this system to really develop and flourish. The better the content, the faster your rankings and traffïc will grow. By producing valuable content in articles, sites and blogs, you are building real traffïc and real links that the search engines salivate over. And they will reward your site with higher rankings and even more traffïc.

Try Article Writing…

Frankly, I was rather surprised at the effectiveness of article writing. It seems like such a benevolent little creature. You write about your own experiences on the subject of your site or blog, keeping your articles short, around 500 to 800 words, although some of my best performing articles have been longer, about 900 to 1200 words.

I have only written about 60 articles. But the benefits have been enormous; spreading my content all over the web and building one-way links back to my sites and blogs. Some of these articles like the ones in Addme.com or Webpronews.com get archived and will provide good deep PR links for years to come.

There are a few techniques I use to extend the effectiveness of my articles. First, I always start with a keyword or keyword phrase that I want to target with a particular article. I do major, major, major research on my article’s keywords, using sites like nichebot.com, overture.com, and a few others.

I chëck how much competition there is for the keywords. Combining a new keyword with ones you already have positioned high for in the search engines works well. For example, I have optimized my site for the keyword ‘Frëe’, it appears throughout my site. When I introduce a new keyword phrase I sometimes combine it with Frëe. Pick the right keyword combination and you will gain an edge over your competition more quickly.

Always put your keyword phrase into the title of your article. I also make it a habit of not picking the top keywords in a niche, I go for middle ranked keywords – I am better assured that I will rank on the first page SERPs for these lower keywords. Why waste valuable time shooting for the stars when you can easily land on the moon!

I submit my articles mainly to a short list of online article directories ( ezinearticles.com, buzzle.com, isnare.com, goarticles.com, ideamarketers.com, and articlealley.com ) these work the best for me. These sites rank well in the search engines and even though the surfer may go to another site to read your article first, it then delivers a much more warmed up and targeted visitor to your own site.

Other webmasters from your niche will pick up your high quality articles and place them on their sites. Organically growing more related one-way links to your site. Google looks very favorably on these one-way links and will reward your site for having them.

Article marketing is one Organic SEO tactic every website should be using. Instead of paying high prices for seo services, why not write or hire someone to create keyword rich articles for your site. The benefits will surprise you.

Try Blogging…

Blogs are another förm of Organic SEO. It also builds links and traffïc to your site the natural way – by providing valuable content.

For those marketers and webmasters who practice Organic SEO, the frëe blogging systems are a godsend. A skilled marketer can legitimately use these online blogging programs to boost their site’s rankings, traffïc and income. What more can any online marketer or webmaster ask for?

I use numerous blogs to complement my sites. I base these blogs on the major keywords of my sites. For example, one section on my main Internet Marketing site examines laptop computers, I created a blog with Bloglines.com covering the same topic. Although all the content is different from what you will find on my main site.

I also use Blogger.com because it’s owned by Google and is very simple to use. I find posting my weekly ezine on Blogger adds another way I can get my message out to my subscribers. Not to mention, all the linking and pinging a blog brings into play.

I also use the open source software and system, WordPress for another of my blogs on marketing. This is a php database supported program that was a lot less easier to set up on my site than I first expected. It’s one of the best blogging systems I have worked with and is highly favored by the search engines. If you’re not using it – try it.

In addition, I have just started using LiveJournal for another blog and that system is also very easy to use. I usually post to my blogs once or twice a week, just short helpful tips or links that a visitor or search engine would be interested in. Keep in mind, all these frëe blogging sites are PR9 or PR10, which has to count for something.

Sp@m has become a problem with many of these blogging systems, I now usually block all comments or moderate them. All this sp@m just goes to show how effective getting links in related blogs can bolster your rankings for competitive keywords.

I have found blogging to be a very effective tool for getting your keywords indexed and ranked very quickly. I also like to use blogs for those golden double-header listings in the SERPs, preferably at the number 1 and 2 spots! That’s where you get two listings from your site for a certain keyword on the first page, this I find, brings in a lot more traffïc than a single listing.

In art there is something called the Golden Section, a perfect proportion that works magic into any painting or picture. It is an organic and natural effect that appears everywhere in our world. For webmasters, having your site listed 1 and 2 for your keywords has to be another förm of the Golden Section, made especially for us.

In that same light, Organic SEO is a natural and effective way for webmasters to grow their links and rankings. Articles and blogs are two special tools we can use to further that natural growth. Create your own Golden Section and give the search engines something to talk about by trying Organic SEO. Build your links and rankings the natural way.

Your site’s salvation is only a keystroke away!

About The Author
Titus Hoskins owns and runs numerous sites on the web. To receive more useful marketing tips to promote your site and to increase your salës Clíck Here: http://www.bizwaremagic.com. Or grab his popular List Building eCourse at: http://www.bizwaremagic.com/opt-in.htm.
© 2006. This article may be freely distributed if this resource box stays attached.

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Camilla Todd
Camilla Todd is Head of Digital Marketing at WNW Digital and manages Search Engine Optimisation, PPC, Social Media campaigns and Brand Awareness for WNW Digital SEO clients. You can follow her on Twitter @camilla_wnw, email her at camilla@wnwdigital.co.uk or phone on 01392 349580

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