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The Importance Of Majestic SEO

Majestic SEO is likely to be a phrase that is familiar with many digital marketers. It could be described as a form of networking in which businesses look for other businesses (websites) that could provide a quality inbound link to their website. Majestic SEO is therefore a practice that is often carried out by a digital marketer who is looking for additional websites where they could attain inbound links to their own website (clients website) in order to improve their SEO and search engine listings.


Before, I describe how Majestic SEO works it is worth noting the role that attaining inbound links plays in your SEO:

When ranking a website and deciding where it should list on search results there are many things that Google will take into consideration. One of these factors includes the number of quality inbound links. If Google can see that your website is popular and has lots of inbound links then it is more likely to list your website in a better position when a relevant keyword is searched on Google. However, I should emphasise the importance of attaining QUALITY inbound links. This quality of the inbound link is a crucial factor that you should always consider when you are searching for places to list your website. Poor and bad quality links from “spammy” style websites can actually do more harm than good to your website listings.

So how does the practice of Majestic SEO help you find possible places to list your website?

In brief, Majestic SEO helps you look for quality inbound links by looking at the links your competitors have attained. To be able to use Majestic SEO effectively you will need to know who your competitors are. A quick search on Google using your keywords will help you find out exactly who your competitors are if you do not already know them. You can copy their URL into the search box on Majestic SEO. There are lots of different filters that you can apply that will help you decipher the type of inbound link that you are looking for. When you press enter you will then be presented with a list of all the places that your competitor is getting inbound links from. It is then your job to check out these websites that are providing the inbound links and see if they would be suitable websites to list your website. Remember you only want to list your website on other websites that are of a high quality and that are highly relevant to your industry.
To summarise, Majestic SEO is a good practice that can be used to help you find relevant websites that will provide inbound links to your website. This blog entry has only briefly recognised the practice of Majestic SEO, if you are looking for more information regarding this SEO practice then please click here.

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Sophie Angell
Sophie is part of the Digital Marketing team at WNW Digital, concentrating on running your social media channels, writing blogs and writing content for your websites. You can follow Sophie on Twitter @SophieWNW or alternatively email her at sophie@wnwdigital.co.uk

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