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Archive for May 2010

How to Build Valuable Backlinks

Search engine optimization consists mainly of on page activity and off page optimization. Building backlinks is a part of off page optimization strategy. High quality backlinks have the potential to increase a websites ranking in the SERPs. Backlinks are considered valuable when they: a. are do follow b. contain the appropriate anchor text, c. are […]

Take Advantage of E-Commerce Spending Growth

comScore recently released its Q1 2010 U.S. retail e-commerce sales estimates. The firm found that online retail spending neared $34 billion for the quarter, a 10 percent increase compared to last year. This is the first time growth rates actually reached double-digits since the second quarter of 2008, according to comScore. Take a look at […]

SEO – Four Steps To Great Keywords

Most people use a keyword suggestion tool when they try to find new keywords for their campaigns. While keyword suggestion tools are good, they should not be the first step in your keyword research activities. Before you use a keyword suggestion tool, ask yourself the following questions: 1.What problems can your product or your service […]

SEO Part Two of Ten: Competitor Analysis

Welcome to part two in this ten part SEO series. What is a Competitor Analysis? Have you ever wondered how a particular competitor always does so much better than you do in the search engines or online overall? A competitor analysis is one very effective method of deconstructing their online marketing strategy to discover how […]

Twitter: Followers, Niches, and Myths

Twitter has certainly emerged as one of the most popular social networking/blogging platforms of the past few years. There are various reasons why Twitter has become so wildly popular. It is a simple concept where brief messages can be sent to loyal followers. This is why Twitter is so helpful to small businesses. It can […]

SEO: 5 Types of Links You May Not Have Thought of Tracking

Think you’re doing a good job of tracking and measuring the success of every link to your website that gets announced to the world in some fashion? While most website marketers are tracking website referrals from search engines, as well as links from other websites and paid search advertising campaigns, a lot of visitors show […]

5 Android Apps That Small Businesses Should Be Paying Attention To

In honor of Google’s third annual developer conference, Google I/O taking place this week, I thought it would be fun to look at a few Android apps that businesses should be paying attention to. Android will be heavily focused on during the event, and you can expect a great deal more Android app development to […]

Top 10 Tips for Using Twitter

When it comes to social media, no one “gets it” as well as Twitter. According to Econsultancy, as of Jan 2010, Twitter has 75 million user accounts, with about 15 million of that total being active users. See “20+ Mind-Blowing Social Media Statistics Revisited“. That’s a lot of people sending a lot of Tweets. This […]

Developing a Website That Generates Traffic and Increases Sales

When you own a business, your website is one of your most important tools that can be used to reach new customers and generate higher sales. Whether you have an established website that is not currently working for you, or you are a complete newbie to the online marketing world, improving your website so that […]

Expand Your Business With Blogging

Statistically speaking, you’re likely reading this outside of normal business hours. Am I right, or am I right? Why? Because if you have a life (okay… admittedly many people don’t) the majority of your time is spent away from the office and outside of normal business hours. Usually, when the sun goes down you are […]

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