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Archive for October 2013

Facebook Ad Performance on the Rise: Report

Facebook is turning into a booming business for advertisers. The social network had an impressive third-quarter growth in ad performance, according to new data from analyst site Marketing Charts. Several factors, “including a refined and more engaging product inventory that has skewed more towards high-performing news feed units, and better audience targeting capabilities,” have contributed […]

How to Acquire Links by Leveraging Web Mentions

Making the most of the tools available for link building can sometimes seem like a long and thankless task, but when you put just a few fundamental skills to work for you, you’re likely to find that it’s not quite as difficult as you might think; in fact, there are quite a few opportunities for […]

WNW Design Ltd Launches DS Crossman & Son Website

WNW Design Ltd are proud to announce the launch of the DS Crossman & Son website. DS Crossman offer complete plumbing services in the East Devon area. They proud themselves in being reliable, respectful and understanding all clients’ needs. They can offer professional advice based on years of experience at fair prices. No job is […]

Five SEO Beliefs that Simply Are Not True

Today, search engine optimization (SEO) involves many different strategies used across multiple channels including your website, social profiles, mobile campaigns and other digital properties. But as the search engines continue to upgrade and improve their algorithms, businesses must quickly adapt and make the changes necessary to stay relevant (and ranking) in the search engine results.  […]

Google and the Death of “Do No Evil”

After 16 years of helping other businesses achieve a greater prominence for their websites, the past 2 years of insanity has given me pause to contemplate the future. Clearly, Google is intent on rendering my chosen vocation irrelevant. The previous ability to attain decent rankings has been eroded as Google eats away at the foundations […]

10 Ways to Get More Business Through LinkedIn

LinkedIn is today’s top business networking website where business professionals of all kinds migrate in hopes of making new connections and creating new business opportunities. It’s estimated there are now over 200,000 million LinkedIn users, making LinkedIn one of the world’s top social networking websites along with Facebook and Twitter. Although everyone and their dog […]

Google+ Hashtags: Great News for Content Owners

Twitter was first to introduce a hashtag for pigeonholing a particular subject, by putting it before a word or a number of words. It was presumably done to draw more individuals into discussions without distraction. In May of this year, Google+ also began circulating its posts with hashtags in front of words. Now, four months […]

Social Media: How Much Do You Really Need to Invest?

Everywhere we look these days, companies are proudly touting their social media presence. Restaurants, car dealerships, ecommerce stores, even paid parking lots – they all want you to “Like” them, and are conceivably spending significant dollars to entice followers. But does social media make sense for every business? Can anyone afford to not be in […]

Lessons from #Twitter-Fail

There have been a few well documented instances of massive Twitter-fails this week.  Organisations have been opening themselves up to questioning on Twitter using targeted hashtags. British Gas decided to put Customer Services Director Bert Pijls live on Twitter the day the after raising prices by 9.2% using the hashtag #AskBG.  The reaction was predictable […]

11 Big Myths About Social Media and Content Marketing

Much of what we’ve come to believe about social media and content marketing is wrong. They are myths. Time to crush them. I crushed them originally a few weeks ago on a webinar for the Content Marketing Institute: Myth 1: My customers are not social 2013 data from the Pew Internet project finds 72% of […]

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