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Are You Preventing Your Business From Succeeding?

The majority of us will go through the working day checking our emails and drafting responses, checking our social media channels, taking calls and so on. Some might deem this necessary whilst others stress the amount of times that this wastes.

So how can you make sure your day is productive?

Check your emails at scheduled points throughout the day

Set some time aside in the morning to check your emails and allocate a priority in which they need to be dealt with. The time you allocate for this will be dependent on the volume of emails you usually expect to receive.

** Top Tip make sure you delete any Spam emails to ensure that they are not cluttering up your inbox**

Set time aside for social media 

The same goes for social media. As social media is now extremely accessible to us (literally in the palm of our hands, pretty much 24/7) it becomes too easy to become absorbed in the online world. Yes, social media can be a highly effective marketing tool, it brings your attention to interesting and useful articles, helps you connect and network with others in your industry and so on. However, spending too much time on social media can sometimes distract you from the other tasks that desperately need your attention. So once again, create points and allocate times throughout the day in which you will check your social media channels and engage with your followers and friends. Rather than aimlessly checking your channels every five minutes make effective use of your time!

Create an organised task list

Now that you have prioritised your email and set your scheduled social media time you also need to consider any other outstanding tasks that you might have. By creating a structured task list / plan of action at the start of the day will help you focus your attention to the tasks at hand.

Of course there are going to be the odd occasions where you might need to drift away from your scheduled plan, perhaps an urgent call comes in or someone else in the office needs your help with something. This is fine and can’t be helped just make sure you return to your scheduled tasks when you have dealt with the issue to ensure that you have the most productive day.

Allocate time to make phone calls

Allocate time to hit the phones. Taking phone calls can be time consuming therefore it is vital that this part of your day is actioned properly. Make a list of the phone calls you need to make, shut the doors to the rest of the office and knuckle down and get these calls made. If you are making a series of phone calls straight after one another make sure you take notes particularly of anything that needs to be actioned as a result of your call.

If you take action and phone your clients and deal with any issues or any queries before they have chance to phone you, you are reducing the number of interruptions that you would otherwise have to face. Therefore making these phone calls on your terms when you are not in the middle of something else will help your productiveness.

Plan short term and long term goals

Of course planning your short terms goals (daily goals) is vitally important, however make sure you also set some time aside to create longer term goals to help make sure you and your business are continually progressing and driving yourself to success. Perhaps have some targets that you want to hit weekly, monthly and annually. For example in the Digital Marketing industry I might set myself a target to get a certain amount of followers by the end of the week, write more engaging blog posts in a month and attract more clients over the duration of the year. Keeping track and monitoring these goals and targets on a regular basis will mean that you are more likely to achieve them.

There are many other tips and techniques that will help you ensure your day is as effective and productive as possible, so start 2015 as you mean to go on and follow the great advice in this blog entry.

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Sophie Angell
Sophie is part of the Digital Marketing team at WNW Digital, concentrating on running your social media channels, writing blogs and writing content for your websites. You can follow Sophie on Twitter @SophieWNW or alternatively email her at

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