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Archive for Digital Marketing Category

How Can Effective Branding Benefit Your Marketing Strategy?

Branding is an important aspect for any business to get right, whether your company is small or large it is integral for your future as a successful business. We have covered more topics about your brand and the importance of creating a great brand in our previous posts which you can view here. Most businesses […]

The Importance of Web Design in Digital Marketing

As business owners we know the importance of great marketing but do you think about your website’s design when you think of marketing? The design of your website is just as important, if not slightly more important, than that big Facebook Ad campaign you’re planning. Your website is where your customers are going to do […]

Live Video and Social Stories – The Future of Digital Marketing?

Video content is more popular than ever but it seems like a new form of content is starting to take the crown from the traditional video content that we know and love. You have probably heard of Live Video and Social Media Stories, these are becoming increasingly helpful for improving your digital marketing and a […]

Why Video Should be a Key Player in Your Digital Marketing

Video can still be seen as the new kid on the block when it comes to digital marketing, this doesn’t mean you should underestimate its power and success. We saw a huge increase in video towards the end of 2017 and there are no signs of this slowing down, with 2018 set to be the […]

The Key Digital Marketing Strategies for 2018

Digital Marketing is continually evolving and changing with the advances in technology and platforms, 2018 has already seen some major changes to social platforms such as Facebook and Youtube that are sure to affect advertisers. So, what can we expect out of 2018? Well, here are a few strategies for your digital marketing that you […]

WNW’s Top 4 Tips on Improving your Existing Strategy

Having a digital marketing strategy will be a saviour when it comes to planning your campaigns or improving from data. Your strategy can be constantly improved to mirror the progression of your business; however, it will always follow a similar path. Here are four things to think about next time you refresh your strategy. 1. […]

How Can Having a Strategy Benefit your Google Adwords ROI?

Google AdWords is an extremely effective resource when you want to increase the traffic to your website and generate more leads for your business. Strategies are a great way to achieve the goals that you have set for your business. Whether it is getting more targeted traffic to your website or reaching your audience before […]

SEO Strategies

We all want to appear at the top of google when a customer searching for our industry, but a lot of people don’t where to start. The answer is SEO; Search Engine Optimisation, this is what will help your website to appear highly on google for the search terms that you want to list for. […]

What KPIs and Goals Should You Be Tracking this New Year?

Tracking your KPIs and Goals is vital to any successful digital marketing campaign. This is how you measure the success of your marketing in general or of a specific campaign you have been running. A KPI is a ‘Key Performance Indicator’ which is how effectively your business is achieving its objectives. Volume Measuring the volume […]

Don’t Let Your Marketing Slip After Christmas!

We know that Christmas isn’t even here yet, but we want to be prepared and so should you. So, you’ve been marketing non-stop leading up to Christmas, doing everything you can to get your business seen by your target audience. Why would you stop in January? This is a fairly common mistake businesses make, they […]

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