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Archive for Facebook Category

Live Video and Social Stories – The Future of Digital Marketing?

Video content is more popular than ever but it seems like a new form of content is starting to take the crown from the traditional video content that we know and love. You have probably heard of Live Video and Social Media Stories, these are becoming increasingly helpful for improving your digital marketing and a […]

The Key Digital Marketing Strategies for 2018

Digital Marketing is continually evolving and changing with the advances in technology and platforms, 2018 has already seen some major changes to social platforms such as Facebook and Youtube that are sure to affect advertisers. So, what can we expect out of 2018? Well, here are a few strategies for your digital marketing that you […]

Fast Marketing methods to complement your SEO this Christmas

Search engine optimisation is by no means a quick method of digital marketing, it can take months to see results. Leading up to Christmas you want to see results almost immediately. Therefore, maybe it is time to add in a slightly different approach for this time of year, which will in turn complement your SEO. […]

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Why Should Small Businesses Use Facebook Ads?

Social media has become a phenomenal tool for reaching a vast audience, if your business does not have a presence on the likes of Facebook then you are missing out on a lot of potential business. Having said that unless your audience are aware that your Facebook page exists then it probably isn’t going to […]

Hit the Target with Facebook Ads – Why Use Facebook Advertising?

So often we hear people saying that they have tried Facebook Ads and that they’re a waste of time, or that they don’t even know about them and they get them confused with Facebook posts. We have also found that every time we explain what Facebook Ads are and about the targeting options available, these […]

Using Lookalike Audiences For Increasingly Effective Facebook Advertising

Social media giant Facebook has over 1.79 billion users, and as a result an incredibly vast quantity of data. Facebook’s advertising platform allows us to create paid adverts that can target very specific audience demographics based on data that Facebook collects. Facebook advertising has proven to be very successful with advertisers and businesses able to […]

Watch out LinkedIn, Facebook to Introduce a New Jobs Tab to Business Pages

For many years LinkedIn has been seen as the professional social media platform, a place to share your CV, industry news and even to look for careers. Facebook, much like Twitter and Instagram, is a more relaxed platform where people tend to share more personal information, including images featuring various celebrations, friends, families and holidays. […]

Using Facebook and Advertising to a Custom Audience To Increase Awareness

As a business it is now vital that you are using social media to communicate with your customers, advertise your goods and increase your brand awareness. In a world that has become heavily dominated by online marketing, without such a presence your business is likely to be missing out on a huge potential audience which […]

Introducing Facebook Live Stream

Video streaming in general has proved to be a popular feature of marketing with YouTube and Periscope to name a few being some of the dominating video social media channels out there. However, there seems to be a new player in the game… Facebook live! Have you started to receive notifications on Facebook to say […]

What Facebook Advert suits my Business?

It can be difficult to determine which Facebook advertising campaign is going to fit your business the best, because there are so many options! You need to first decide what the main objective of your soon to be live campaign is and you have three options: Do you want to increase your brands awareness? Do you […]

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