Have you ever thought about what sort of super power you might like to have?
Flying, Invisibility, X-Ray Vision, Night Vision, Mind-Reading, Super Speed, Time Travel… You can see, I read way too many comic books growing up.
But… there is ONE super power that you have as a business owner.
It’s kind of like X-Ray Vision or Mind Reading 🙂
Allowing you to see exactly what your competitors are doing at any given time. Where their traffic is coming from, where they are advertising, guest blogging, who their top JV’s are, and a whole host of additional juicy info.
You just have to know where to look 😉
And in this article I’m revealing 7 super cool ninja tricks for spying on your competitors.
So put on your spy glasses!
And let’s dive in…
1. Find Out Where Your Competitor’s Traffic is Coming From with Alexa.com
Most of you have probably heard of Alexa.com but most people don’t realize it’s true marketing potential.
You see what I love about Alexa.com is that it uncovers literally hundreds of different traffic sources.
Not only can you see your competitor’s traffic stats but you can also see their top traffic sources by looking at the Clickstream.
Here are a few examples:
You’ll notice that Pinterest jumped into the top 10 traffic sources on BodyRock.tv 🙂
Some other top traffic sources include Facebook, Twitter, BlogEngage.com, and Google (of course ;).
Alexa is a really great starting point to find out who’s sending the majority of traffic to your competitors.
You can uncover potential affiliates, top advertising spots, guest posting opportunities, and much more.
But we won’t stop there 🙂
Here’s another cool trick for you…
2. Find Out EXACTLY where Your Competitors are Guest Posting
As you guys probably already know, guest blogging is one of the best ways to drive laser-targéted traffic, build high-quality backlinks, and build relationships within your industry. But how do you find the best places to guest post?
First find out who the most prolific guest bloggers are within your market.
Once you’ve done that we’re going to do some special Google searches to find out ALL of the websites where they’re guest posting.
So let’s roll through an example real quick.
One person who has done a LOT of guest posting in the IM industry is Ann Smarty.
Now in order to find out all the different places where she has guest posted I would go to Google and type in the following searches:
“Ann Smarty” + “This guest post was written by”
“Ann Smarty” + “This guest post is from”
“Ann Smarty” + “This is a guest post by”
“Ann Smarty” + “This is a guest post written by”
“Ann Smarty” + “guest post” (sometimes you can just use this one alone)
Try those out and you’ll soon have a complete list of places where you can guest post.
Also, if you’re wanting to look for potential guest post opportunities within a certain industry, here are some other Google Searches you can use:
Replace ‘Fitness’ with your keyword term:
Fitness + “Submit Article”
Fitness + “Add Guest Post”
Fitness + “Guest Bloggers Wanted”
Fitness + “This guest post was written by”
About The Author
Kim Roach is the official Marketing Lab Rat at Buzzblogger.com. If you’d like to discover ALL 24 of Kim’s favorite traffic sources, go to www.buzzblogger.com/traffic-lab.html to claim your FREE Underground Traffic Report.