After her popular Zero Dollars/30 Days blogging series, looks like Jennifer Laycock is starting another really interesting run of articles. We really enjoyed the former, so we’re hoping this new blog will be just as interesting. Here’s what Robert Clough at Search Engine Guide had to say:
“Over the last couple of months I’ve been asking Jennifer what she was planning for this year that would top her “Zero Dollars, a Little Talent and 30 Days” project from last year. With the impact that article series had, it’s a tough act to follow. That’s why I wasn’t sure that she would be able to come up something that could possibly be better. Well, she has a doozy planned.
With the “Zero Dollars” project we heard back from a lot of small business folks asking if what she did could really apply to their own “common” business. It’s not like everyone is selling witty, breastfeeding-themed t-shirts. The bottom line is yes, the Zero Dollars series provides real ideas for real businesses just like yours. The business owners that we hear from that have been inspired by the article series and are successful are those that took the ideas and adapted them to their own unique businesses in their own unique ways.
The personal feedback our readers have shared is fantastic. This is where Jennifer’s new series comes in:
“Real Small Businesses, Real Big Ideas (This Time, It’s Personal)”
Jennifer’s idea is to share the excitement we experience with you by digging into the real life of small business owners and learning from the real (as in, affordable) ideas that they use to grow. Don’t think of this as a makeover because that falls short of the target. It’s about getting personal with small business folks and plugging into their real fears, challenges, and successes as they invite you in to see what works and what doesn’t.
I know I’m rambling on now, but I love real-life profiles and I’m really excited about this project because I know I will learn a ton and be personally inspired. Anyhow… check out Jennifer’s first article for all the details.”