Now it seems that Twitter has developed this even further and has introduced Promoted Moments and it seems that Tesco and Sky are among some of the brands to start utilising this fantastic advertising opportunity that Twitter is offering.
Twitter is now allowing brands to create some promoted content that will feature in the moments area for a 24 hour period. This content will appear and look similar to all other content in the moments area, however this advertising opportunity by Twitter is providing brands an additional space to advertise their products or services and increase their brand awareness.
So keep an eye out for promoted moments in your moment dashboard!
What will Twitter introduce next?